Led and executed a multi-channel online strategy (web, social media, blog, mobile, etc.) resulting in a 50% increase of website visits vs. prior year. Of those visitors, 30% came from search engines, 36% from social media and 23% from mobile.
Increased internal efficiencies by implementing agile methodologies, hackatons, analytic-based design techniques, communication channels such as Adobe Connect, Wikies, and mailing lists.
Led a two-person team in designing and implementing a three-staged social media strategy increasing website audience visitors by 1MM+/month.